RessourcesBlog
Discurv news
6/10/2023
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3
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Discurv celebrates its 6th birthday!

Rédigé par
Amélie Curel
In July, it's Discurv 🎉's 6th birthday! This is an opportunity to look back on our years of analysis of insights, targeting on social networks and consumer studies of all kinds. And what better than a surprise, to celebrate a birthday worthy of the name!
Summary

Introduction

6 years after its creation, Discurv (formerly Madeinvote) is now a pioneer in the use of social networks forconsumer studies, and this is thanks to the trust placed in us by our numerous customers 😋. To illustrate this incredible adventure properly, our team has prepared some examples of concrete case studies for you: uses and attitudes, image and reputation, customer/non-customer knowledge, satisfaction & NPS... there is something for everyone 😉!


The birth of a new generation consumer research institute 🎂


Initially, Discurv (ex Madeinvote) was an idea that was born in 2016, when our founder Guillaume David seeks to better understand the needs of its neighbors in order to revitalize the life of its neighborhood that has fallen into disuse. To target and collect the opinions of residents, he then turned to the social network Facebook, a very effective solution with capacities that had hitherto been little used.

It was this personal experience that allowed him to discover The immense potential of social networks to make consumer studies useful to residents, but also to businesses, landlords and potential project leaders: the DiscUrv/Madeinvote adventure began 🤩!

And years later, our team continues to offer you the best support in understanding your targets as well as in the realization and dissemination of your consumer studies.


Celebrate 6 years of consumer research!

Since its creation, Discurv has continued to evolve, with remarkable fundraising and the expansion of its team of experts and its client portfolio, which has always trusted Discurv's expertise to create consumer studies 😎.

And it's not over! 2022 promises to be just as rich in events, with our move to new premises, our participation in the Spring of studies in September 2022, not to mention the launch of our new Madein360 sampling tool (but we'll tell you more about that very soon!) 😉

So, to celebrate this anniversary properly, our team has prepared a small surprise for you: a Discurv 🎉 6-year special booklet which summarizes our know-how and illustrated with case examples. From the image and reputation study to the study of uses and territories, includingsatisfaction survey & NPS and competition and catchment area... There is something for everyone 😎

The Discurv team thanks you for the trust you have placed in us over the years. We look forward to starting a new one with you very soon consumer study 😉!

Do not hesitate to contact us hither, or visit our FAQ page to find out more about our solution ofconsumer studies via social networks.

Updated
19/6/2024
Amélie Curel
Marketing manager